Revenue Projections

I never really ran the hard numbers. Once I get an idea in my head, often my first step is to start building it. Code first, think of the business model later.  I’ve learned that starting to test the idea with people first is the key to any good project. But testing with users doesn’t give us revenue projections, it doesn’t give us churn rates, or burndown rates.  It...

On Being Sick

I’ve been sick for the last few days. I haven’t shopped for medicine in the US for a couple of years. It’s overwhelming to see all the brands fighting for our attention. The medicine all does the same basic things, but they all have to sit on the same shelf and compete with each other. This is why I love doing business online. We get to connect and have a conversation with our...

Jesse Orndorff

The founder of Glean, an agency for change. Formerly Innovation Program Manager at DAI. He's now focused on building technology and startups that work on challenging issues and doing social good.

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